“Let’s talk about that hat. Where’d you get it?” “Gosh, I’ve had it for years.…

Written by Dijon May 7, 2014

“Let’s talk about that hat. Where’d you get it?” “Gosh, I’ve had it for years. First time I ever wore it at my store, Ver Unica, it was on display and no one was really looking at it. I was thinking ‘Why is no one paying attention to this, it’s a great piece, why don’t they get it.’ So one day people were… Read More

“I’m a student at a non-profit organization called Year Up, there’s an office at 210…

Written by Dijon May 7, 2014

“I’m a student at a non-profit organization called Year Up, there’s an office at 210 Spear St. It’s a training program for young adults, age 18-24, who want to learn IT, QA, and Project Management.” “What’s QA?” “Quality Assurance. Like product testing.” “Ok.” “So the program runs 11 months. The first 5 months, you’re in classes improving your communication, writing, and grammar. Then… Read More

“What do you like to do in the city?” “I go out a lot. The…

Written by Dijon May 6, 2014

“What do you like to do in the city?” “I go out a lot. The nightlife here is good.” “You got any crazy stories from your nightlife adventures?” “Just last night I was at Brass Tax and they accused me of paying with a fake $50, which is so ridiculous because I’ve never paid anyone with a $50 real or fake. I get… Read More

“What do you like to do in the city?” “I like going to shows and…

Written by Dijon May 6, 2014

“What do you like to do in the city?” “I like going to shows and stuff.” “What’s you favorite venue and local act?” “Geographer is one of my favorite local acts and Bottom of the Hill is pretty awesome. It’s really intimate.” “Sweet. What was the last cool show you saw?” “Sam Smith. He’s from the UK. He was on SNL recently. Check… Read More

“What are you passionate about?” “I am passionate about art entrepreneurship and giving back. Finding…

Written by Dijon May 5, 2014

“What are you passionate about?” “I am passionate about art entrepreneurship and giving back. Finding faces in objects is my art-” “-like your shirt?” “Yeah, exactly. Finding faces in inanimate objects represents how we choose to see the world. I’m thrilled to partner with facessf, a not for profit with more than 170 years of serving the needs and… Read More

“You look so familiar.” “You too. I can’t place it though.” “What are you into?”…

Written by Dijon May 5, 2014

“You look so familiar.” “You too. I can’t place it though.” “What are you into?” “I run a sustainable fashion company called Wildlife Works. It’s based in Mill Valley and we have a wildlife sanctuary in Kenya. We have an eco factory out there. This is an example of something we’d make.” “Very cool.” “It’s a beautiful, beautiful company. It’s a market based… Read More

“I’m Jimmy Flowers. Ask around. Everybody knows who I am.”

Written by Dijon May 4, 2014

“I’m Jimmy Flowers. Ask around. Everybody knows who I am.”… Read More

“Can I have some money to buy a hamburger? Carl’s Jr. has a meal for…

Written by Dijon May 3, 2014

“Can I have some money to buy a hamburger? Carl’s Jr. has a meal for $7.” “Oh man, don’t eat stuff there, get a burger around here.” “It’s expensive around here.” “That’s true. Here you go.” “Thanks man.” “So how’d you end up like this?” “How did I end up homeless…I lost my job.” “What were you doing?” “Janitorial. Before that I was… Read More

“What’s your thing in the city?” “I’m a fashion philosopher.” “Can you give me some…

Written by Dijon May 2, 2014

“What’s your thing in the city?” “I’m a fashion philosopher.” “Can you give me some fashion tips?” “It’s deeper than tips, you have to have the right mindset. I’m teaching a workshop about getting the right mindset. The fashion world is often thought of as artificial. We’re bringing depth to the concept of what it is to create beauty in our lives because… Read More

“I like your style.” “Preciate it bruh.” “What are you into homey?” “I’m a poet.”…

Written by Dijon May 2, 2014

“I like your style.” “Preciate it bruh.” “What are you into homey?” “I’m a poet.” “Can you recite a poem right quick?” “Yep –  Please wake me when I am free, to a new world and society , while I stand tall With my left fist high I died thousands of times before you’ll ever realize. While my teardrops avalanche to the dirt… Read More

“What are you passionate about?” “Just life, I graduated with an art degree but I…

Written by Dijon May 1, 2014

“What are you passionate about?” “Just life, I graduated with an art degree but I don’t really know what I wanna do so I live in the moment. I think about the future but I don’t dwell on it. Same with the past…I’m very live in the moment, let’s go with that.”… Read More

“What do you like to do for fun?” “Just hang out mostly. Sail sometimes.” “Sail?…

Written by Dijon May 1, 2014

“What do you like to do for fun?” “Just hang out mostly. Sail sometimes.” “Sail? Where do you go sailing?” “Out in Marin county.” “Cool. I don’t know anyone else that sails. How’d you get into that?” “My best friend has a boat, so we just kinda rolled into it.” “Tell me the feeling of being out on the ocean.” “It’s pretty fun,… Read More

“What brought you to San Francisco?” “I was actually born in Seoul, but I spent…

Written by Dijon April 30, 2014

“What brought you to San Francisco?” “I was actually born in Seoul, but I spent my formative years in Sacramento where from time-to-time I’d come visit my grandfather here in San Francisco. I developed an affinity for the city at a very young age and loosely dreamt of living here one day.  In my teens I’d learned that George Lucas’… Read More

“You live in this neighborhood?” “I live in New York, I’m here visiting my girlfriend.”…

Written by Dijon April 30, 2014

“You live in this neighborhood?” “I live in New York, I’m here visiting my girlfriend.” “What do you like to do?” “So many things man.” “You seem like an aesthetic person, are you an artist?” “Yeah, I’m a filmmaker. I’m working on short right now that’s very simple and very complicated. It’s about women falling for a less interesting guy. It’s about how… Read More

“Why’d you move to San Francisco?” “Because I love the spirit of this city. I…

Written by Dijon April 29, 2014

“Why’d you move to San Francisco?” “Because I love the spirit of this city. I think it’s forward thinking and progressive. Individuals seems to be seem to be individuals here.” “So you’re an individual-” “-How am I adding to that?” “Yeah.” “I try to be friendly and outgoing, and smile at people. Spread light instead of dark.” #downtown… Read More

“What are you into in the city?” “I’m into moving, I’m actually leaving the city…

Written by Dijon April 28, 2014

“What are you into in the city?” “I’m into moving, I’m actually leaving the city in less than a month. I lost my housing. If you’re in San Francisco and you lose your housing and you’re not totally fucking loaded, or in tech, which is the same thing, then you’re fucked.” “Where you moving to?” “Chicago. My sister has a condo there that… Read More

“What brought you to San Francisco?” “I moved here in 2002. It was one of…

Written by Dijon April 27, 2014

“What brought you to San Francisco?” “I moved here in 2002. It was one of those perfect summers where everybody had free time, and nobody had much money, so we found the cheapest bars to go to. We would just go to parks and hang out. This one night we found a bar in the TL that was showing free science fiction movies. Read More

“What’s the secret to a happy, healthy relationship?” Him - “Never go to bed angry.”…

Written by Dijon April 26, 2014

“What’s the secret to a happy, healthy relationship?” Him – “Never go to bed angry.” Her – “That’s a big question. I’d say ‘Be supportive’. That’s what he is.”… Read More

“How’d you end up in San Francisco?” “I moved up here from LA about 3…

Written by Dijon April 25, 2014

“How’d you end up in San Francisco?” “I moved up here from LA about 3 years ago. I would come and visit a lot, I had a friend that went to UC Berkeley and got a feel for the city. Pretty much right when I set foot here I was like, ‘This is my spot, this is where I need to… Read More

“What are you doing with that camera?” “Taking portraits and capturing people’s stories. You wanna…

Written by Dijon April 24, 2014

“What are you doing with that camera?” “Taking portraits and capturing people’s stories. You wanna share yours?” “As long as you don’t tell my wife.” “I won’t tell her if you won’t. So how long you been living here?” “I’ve been here since the Summer of Love in the 60’s. Seen a lot of changes. There’s a lot going on right now. The… Read More

“Do you live over here in Oakland?” “Yeah, I finally made the move from San…

Written by Dijon April 23, 2014

“Do you live over here in Oakland?” “Yeah, I finally made the move from San Francisco.” “Why’d you decide to move?” “Oakland’s more accessible, it’s more diverse, there’s more growing here…it’s more real.” “Yeah, I know what you mean. It feels totally different over here.” “It’s a catch 22 though because we’re the product of gentrification from the city, but now we’re moving… Read More

“What’s your favorite thing about San Francisco?” “The people.”

Written by Dijon April 23, 2014

“What’s your favorite thing about San Francisco?” “The people.”… Read More

This is Courtney. She designed the “Souls of San Francisco” logo. We met randomly at…

Written by Dijon April 22, 2014

This is Courtney. She designed the “Souls of San Francisco” logo. We met randomly at an alterations store a couple years ago. There was a note saying the owner was out of town. The number on that sign was Courtney’s number, so she came down from her apartment to let me on so I could get my pants. We started talking and I… Read More

“You guys live around here?” him - “Naw, we’re from Sydney. We were here for…

Written by Dijon April 22, 2014

“You guys live around here?” him – “Naw, we’re from Sydney. We were here for a wedding in Nashville last week. I just flew in from Denver.” her – “I took an 11 hr train from LA last night to get here because I heard this was heart of San Francisco.” “What do y’all do in Sydney?” her – “Freelance photographer. That’s my… Read More